All Episodes
Episodes
Reimagining business events: why we need Ripple Festival
Why did we create another business event? Not all business events are created equal.
In this episode, we’re pulling back the curtain on what it takes to build something ambitious, sharing the real behind-the-scenes...
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A step by step guide on how to build campaigns that (actually) build your brand
Why am I so campaign obsessed? Campaigns build brands.
One campaign, one objective. That’s the rule. But too many business owners try to do too much with their marketing, leading to scattered efforts, wasted budget,...
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Why you need a smart mix of owned, earned, paid and borrowed channels
Stop relying (purely) on social media: the smarter way to market in 2025
Most small business owners default to social media as their main marketing tool. But relying on just one channel is like trying to win a relay...
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Ask me anything: your questions around SEO, marketing without socials, lead magnets, niching
Ask me anything: is SEO dead, can you market without socials, and should you niche down?
Welcome to our very first Ask Me Anything episode. You submitted your burning marketing questions, and in this episode of Got...
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How Belle Gibson fooled the world: breaking down Apple Cider Vinegar with Nell Casey & Janine Staunton
What Apple Cider Vinegar and the Belle Gibson story reveal about social media gurus
In this episode of Got Marketing?, we're diving deep into Apple Cider Vinegar, Netflix’s gripping series about Belle Gibson, the...
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Struggling to win customers? This could be why.
Struggling to win customers? This is the episode for you.
Many small business owners assume that better promotion will solve their sales problems. But what if the issue starts long before the website is launched or...
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How to win paid speaking gigs, plus a big announcement
Want to win more speaking gigs? Listen up.
In this week’s episode of Got Marketing?, Mia dives into practical strategies behind becoming a sought-after speaker. From understanding what event organisers are looking...
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A content strategy you can stick to: avoid burnout, crisis posting & sounding like everyone else online
Do you feel like you’re drowning in daily content creation? You’re not alone.
In this week’s episode of Got Marketing?, Mia tackles the biggest content challenges small businesses face and shares actionable...
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Got Marketing? Trailer 2025
Welcome to Got Marketing? Season 6
This season, we are shaking things up and starting a new odyssey.
Brands often fear changing things that are working, but the real question is: Can it be better?
If you know me, you...
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A new odyssey and Mia's no-BS approach to marketing
It’s a new season, and we are looking and sounding very different. We're shaking things up and starting a new odyssey.
In this episode, Mia explains the reasons behind the change and how her no-BS marketing...
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How to nail your discovery call: learn from sales strategist and negotiation expert Julia Ewert
Do you offer discovery calls but are winging them? Can you confidently handle objections from potential customers?
This week, in Got Marketing?, Mia is joined by Julia Ewert, a professional negotiator and sales...
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What content pillars are (and what they're not) —smarter content strategies with Kryshla Salaris
The content strategy myth that’s keeping your business stuck—and how to break free.
In this episode of Got Marketing?, Mia teams up with Kryshla Salaris, founder of Shall We Social and a content marketing coach for...
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