Why email marketing?
Email marketingĀ done right is money in your pocket.
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Email has the highest conversion rate and ROI compared to all other digital channels
- Future-proof your brand against algorithms and borrowed channels
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Spend considerably less time and money to make more profit
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Sell directly from your emails, not on calls
- Substantially improve the results of campaigns and launches byĀ integratingĀ email marketing
In thisĀ online program, you'll receive:
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10 x online, self-paced video lessons delivered by Mia
Downloadable workbook & two editable worksheets
Custom learning dashboard and smartphone app for flexible learning
AUD $395 per person / USD $255Ā per person
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What's covered in Nail Your Email Marketing Strategy
A simplified and strategic interactive program in email marketing.
How to build your email list
Customer journey mapping
Recommended tools
Using marketing automation to eliminate repetitive tasks (worksheet included)
Demystifying personalisation & segmentation
3 essential email sequences (worksheet included)
Planning your email marketing content & campaigns
How many sales email you should send and what to include
How to optimise and improve email marketing performance
Meet the Strategist,
Mia Fileman
Mia Fileman is a marketing strategist and the founder of Campaign Del Mar. She’s also a mother and military spouse who knows the reality of juggling business, life and multiple roles.
Mia brings more than two decades of experience running marketing campaigns on behalf of business and government. She spent 10 years in Brand Management roles for global companies L’Oreal, BIC and Kraft, among others, before moving to the world of agencies as a Director.
Mia is a customer experience (CX) specialist, obsessed with creating customer journeys that delight.
Why you should prioritise email marketing
For every $1 spent on email marketing, you can expect an average return of $40. That's far higher than any digital marketing channel, including SEO, paid social and organic social media. Why?
- Higher conversion rate: email marketing drives more conversions than any other marketing channel – including social and search
- Targeted: with email marketing, you can send the right messages at the right time to the right people, not just pray and spray
- Owned channel: email marketing is a brand controlled channel, and you are not competing with algorithms or other accounts. Email marketing is a distraction-free environment.
Who is the online program for?
How long will it take to complete this program?
How long will I have access to the program videos and materials?
Refund policy
Access support with email marketing
Small steps for big achievements
Work smarter, not harder by enrolling in Nail Your Email Marketing Strategy.